THE ALCHEMISE CONTENT SYSTEM
You’re so good at what you do.
Your content just hasn’t caught up yet.
A done-with-you content system.
Strategy, messaging & a custom AI team, built around your brain, your voice & your business.
So your content finally does its job: connects, builds trust & gets you chosen.
$1,999 AUD · book your strategy
Sound familiar?
You’re doing everything… so why isn’t it working?
You’re showing up consistently. You’ve got the content calendar, the saved Reels, the templates, the “proven” frameworks. You’re not lazy & you’re definitely not new at this.
And yet… it’s flat. The posts go out & nothing really moves. A few likes. No DMs. No leads.
So you do the thing everyone tells you to do. You post more. You try harder. You rewrite the hook for the fifth time.
And it STILL doesn’t land.
Here’s the thing I reckon nobody’s actually telling you. This was never a “work harder” problem. Your messaging & your strategy are disconnected & no amount of extra posting fixes that. Your content looks fine, it’s just not doing anything.
Sound familiar?
You’re doing everything…
so why isn’t it working ?
You’re showing uponsistently. You’ve got the content calendar, the saved Reels, the templates, the “proven” frameworks. You’re not lazy & you’re definitely not new at this.
And yet… it’s flat. The posts go out & nothing really moves. A few likes. No saves. No DMs. No leads.
So you do the thing everyone tells you to do. You post more. You try harder. You rewrite the hook for the fifth time.
And it still doesn’t land.
Here’s the thing I reckon nobody’s actually telling you. This was never a “work harder” problem. Your messaging & your strategy are disconnected, & no amount of extra posting fixes that. Your content looks fine… it’s just not doing anything.
The real reason
More content won’t fix this.
Consistency without direction is just… noise you’re exhausting yourself to make. & I reckon that’s the bit nobody says out loud. You can post every single day & still go nowhere, because none of it is built around your actual business, your audience, or the way you think.
All that advice… batch more, copy the creators who are “crushing it,” follow the framework, just be consistent… it skips the one thing that actually matters. Whether your content is built around your business, your audience & the way you actually think.
Borrowed Generic Disconnected.
Generic strategy creates generic results. & borrowed strategy will never sound like you.
And even when you do get a plan? Most plans die in the notes app. A strategy you don’t use is useless. Knowing what to do & actually having the support to do it are two very different things.
That gap, between knowing & doing, is exactly where this system lives.
Let’s make sure you’re in the right place
This is for you if…
You know you’re good at what you do, but online it doesn’t translate. & it’s starting to feel like your content is letting you down.
You’re done posting & hoping. You want content that actually leads somewhere. Enquiries, not just likes.
You want to sound like you, not a watered-down version of every other account in your niche.
You freeze when it’s time to show up, even though you’ve got plenty to say.
You’ve bought the courses, saved the templates, followed the tips… & you’re still spinning your wheels.
You want to attract clients who feel like a full-body yes, because your content already did the trust-building for you.
You’re so done carrying the mental load of “what do I even post today?”
The solution
Meet the Alchemise Content System
Here’s what it actually is. The whole thing… strategy, messaging, AI tools & the execution support to make it all run. Built entirely around your brand, your voice, your audience & your offers.
& no, it’s not another content calendar with 30 caption prompts & zero context. It’s a system you’ll run for as long as you’re in business, not a plan you’ll glance at once & forget about by Friday.
From posting & hoping → a content system that runs.
Everything you get
WHAT’S INCLUDED
Part one: the diagnosis
Strategy & Analysis
Before we build a single thing, we work out what’s actually going on. No guessing, no copy-paste templates. A proper look under the hood of your content.
Pre-session intake questionnaire, so I arrive already knowing your business
60-minute strategy session, held online
Brand voice & messaging analysis. We pin down how you actually sound & where your message is getting lost
Full Instagram profile & content audit. What’s working, & what’s quietly costing you
Audience deep-dive & ideal client profiling. Who you’re really talking to & what they need to hear
USP & competitor positioning. What makes you the obvious choice, said out loud
Goals alignment & 90-day priority mapping, so you know exactly what to focus on first
Part two: the build
Your Strategy Build
Everything gets built out & handed to you in a personalised Notion portal you’ll actually use. This is the part that takes “I don’t know what to post” off the table for a year.
A 12-month content roadmap
Your content pillars & format breakdown
Strategic content allocation across your funnel, so every post has a job
SEO & hashtag strategy
Engagement & performance system
KPI tracking setup, so you can see what’s actually working
Part three: the big one
Your custom
AI team
You don’t just walk away with a strategy. You walk away with a team built to execute it. Three custom AI assistants, trained on your brand, your voice, your offers & your audience. Built in ChatGPT & ready to work the day you get them.
Most people use AI & it sounds like AI. Generic, flat & so obviously not them. That’s because they’re starting from a blank ChatGPT every single time. Yours already knows you.
Strategic Marketing Assistant
Your marketing brain, on demand.
This is the one you go to before you create anything. Planning a launch? Mapping a campaign? Stuck on what to focus on this month? It already knows your offers, your audience, your goals & your strategy. So instead of starting from a blank page, you’re starting from a brain that’s been fully briefed on your business.
Think through your next move, pressure-test an idea, map out a month of content that actually ladders up to something. No more guessing what to do next.
Content Creation Assistant
A copywriter who sounds like you. Not like AI.
This one’s trained on your actual voice. Brief it & it writes captions, Reel scripts, carousels, stories & hooks that sound like you wrote them, because it learned how you talk.
No more blank caption box. No more rewriting one post 14 times. No more “high-converting” drafts that come out stiff, performative & nothing like you. You give it the idea. It gives you the words. You stay sounding like a real human the whole way through.
Email Marketing Assistant
Your list, nurtured in your voice.
Writes the emails you keep meaning to send. Nurture sequences, launch campaigns, re-engagement emails, all grounded in your voice & built to move people toward your offers. So your list stops going cold & starts doing its job.
These three don’t just save you time (though, man, they save you SO much of it). They create consistency at scale, so your content keeps working even when you’re busy, tired, or having a season of less. Which, let’s be real, happens.
Part Four: implementation
Implementation
Because getting the strategy is one thing. Having someone in your corner while you build it is another.
Most strategies don't fail because they're bad strategies. They fail because implementation is hard & doing it alone, while running a business, managing clients & navigating everything else life throws at you, is harder still.
That's why a 60-minute implementation call is built in. Booked at a time that suits you in the weeks after your strategy lands, this is a dedicated hour with me. To work through whatever's come up as you've started building. Questions, blockers, moments where you've second-guessed yourself or felt unsure of the next step. Whatever you need in that moment, that's what we work through. Personalised, focused & entirely yours.
Optional add-on
Want to go a little deeper?
One optional extra you can add when you book. Totally up to you.
Launch Ready + $399
A complete campaign plan for your next launch. Content mapping, email sequence outline, hook library & a posting schedule. So when it’s time to sell, you’re not winging it.
The shift
What you actually walk away with
Messaging that sounds like you, & actually lands
A structured strategy mapped out for the next 12 months
A content system you’ll genuinely follow (not abandon in week two)
An AI team that executes in your voice, not a robot’s
The headspace that comes from never again opening Instagram thinking “what do I even post?”
A 60-minute implementation call dedicated time with Ashlee to work through whatever's come up as you start building
Don’t take my word for it
What happens when content
finally clicks
client testimonial
The investment
Your complete content system
$1,999 AUD
Strategy + messaging + your full Notion portal + your custom three-bot team.
Pay in full, or split across two payments — $1,000 now & $999 before delivery. Your full payment is completed before your strategy is delivered.
60-min strategy session + full audit & analysis
12-month strategy built in your own Notion portal
Strategic Marketing Assistant bot
Content Creation Assistant bot
Email Marketing Assistant bot
1 x 60-minute implementation call (yours to use when you need it most)
Ready to build long-term? The Strategy Haus (my 6-month container) is the natural next step. & there’s a Claude AI Brain coming soon for those who want to go even deeper. We’ll talk about it when you’re ready.
Frequently Asked Questions
I’ve worked with a content coach before, how is this different?
You get a full system, not just ideas. It’s hands-on & highly personalised, not “post more” advice or a generic calendar. We audit what’s not working, rebuild from the brand up, & give you the bot team to actually implement it. The execution support is the bit everyone else skips.
Why is the investment $1,999?
Because the offer has grown significantly. You get the full strategy build, a custom three-bot AI team, a 60-minute implementation call & 12 months of Create Club community access. It's gone from "here's your strategy" to "here's your strategy, the team to run it, & someone in your corner while you do." The price reflects what's actually in your hands at the end.
Do I need to be good with tech or AI to use the bots?
Nope. They’re built to make your life easier, not harder. Each one comes trained on your voice, offers & tone, plus a walkthrough on exactly how to use them. It’s like having a marketing team in your pocket, minus the sounding-like-everyone-else part.
The bots are built in ChatGPT, is there anything I need on my end?
You’ll need a ChatGPT Plus account (the paid plan) so the bots can live in your space & be trained to your voice. I’ll guide you step-by-step on exactly what’s needed before we start. Nothing scary, I promise.
Are the bots mine to keep?
Yep. They’re built in your account, in your voice, for your business. They’re yours to use however & whenever you like.
How soon will I get everything after our session?
You’ll get your full strategy, Notion portal & bot team within 14 business days of your session, often sooner. That window gives me time to properly analyse your brand & make sure the bots sound exactly like you.
How do we meet for the strategy session?
Your session is held online, so it doesn’t matter where you are. Once you book your time, you’ll get a confirmation email with your meeting link & everything you need. No extra setup.
How is everything delivered?
It all lands in a custom Notion portal. Your strategy doc, your roadmap, your resources, the lot, plus your bot team set up & ready in ChatGPT. Sent via email within 14 business days of our session.
What do you need from me?
To build your strategy & train your bots, I’ll ask for your login details so I can get into your insights & run a complete audit, plus your ChatGPT Plus account login (so I can set the bots up in your voice). I’ll walk you through exactly what’s needed, & it’s all kept 100% confidential.
Can I pay in full, or split it?
Both options are there. You can pay in full at $1,999, or split it across two payments: $1,000 now & $999 before delivery. Your full strategy, portal & bot team are delivered once payment is complete.
What if I want help executing the strategy afterwards?
It's already built in. You get a 60-minute implementation call — a dedicated hour with Ashlee in the weeks after your strategy lands. Not a review of metrics or a check-in on numbers. A proper working session for whatever's come up as you've started implementing. Questions, blockers, moments where you've second-guessed yourself — that's what it's for. If you want ongoing support beyond that, The Strategy Haus is the natural next step.
What’s the Claude AI Brain I’ve seen mentioned?
It’s the next-level version. A full AI system build with custom skills, agents & memory, for clients who want to go deeper than the bot team. It’s coming soon. If that’s the direction you’re headed, mention it & we’ll chat.
I’m not sure if it’s the right fit, can we chat first?
Absolutely. If you’re on the fence or want to make sure it’s right for your business, just send me a DM on Instagram. I’ll always be honest if something else would suit you better.
Stop guessing. Find out what’s actually going on.
You’ve been working too hard to keep wondering why it’s not landing. Let’s get you an honest answer & a clear first step.
Let’s build a content system that finally reflects how good you are.
Posting randomly & hoping something sticks isn’t the move anymore. You’ve got the talent. This just makes sure your content finally shows it.